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Social Protest Backfire: NFL First Game TV Ratings Plummet

Will this presidential election be the most important in American history?

It sure looks like the NFL promoting social protests on the football field is backfiring.

According to Deadline, the identical TV ratings for the first game between the Super Bowl champions Kansas City Chiefs and the Houston Texans dropped 16.1 percent in viewership compared to last year’s first game.

Each team acted differently during the pregame ceremonies.

The Houston Texans remained in their visiting team locker room during “Lift Every Voice and Sing” and the National Anthem.

In contrast, the Chiefs remained on the field during both songs.

Boos from the limited crowd, due to COVID-19 rules, began after the Texans returned to the field to join the Chiefs during a moment of silence and a show of unity.

The booing reflects the drop in viewership by fans.

The NFL pushed its effort for equality on Twitter.

Some claim the booing was for the visiting team running on the field.

Here is a Tweet that reflects that view.

The country is divided and sports teams including in the NFL are now part of dividing Americans further apart.

Not long ago, sports served as an escape from reality but now by adopting social issues as part of its brand, professional sports lost that appeal.

Expect the drop in ratings to continue as Americans reject politics on the football field.

Tom Borelli

Dr. Tom Borelli is a Newsmax TV contributor and radio commentator addressing political issues from a conservative grassroots perspective. As a columnist, he has written for The Washington Times and authored articles for Newsmax Magazine, Newsmax Insider and previously was a co-host with his wife Deneen Borelli on the SiriusXM Patriot channel. Dr. Borelli appeared on numerous television programs, including the highly ranked Fox News Channel’s “The O’Reilly Factor,” “Hannity,” “The Kelly File," and "America’s News Headquarters." He has also appeared on Fox Business Network’s “Making Money with Charles Payne” and “After the Bell” as well as TheBlaze TV’s "The Glenn Beck Program" and "Dana!" Prior to working for public policy organizations, Dr. Borelli was a managing partner with the investment advisory firm of Action Fund Management, LLC and a portfolio manager for the Free Enterprise Action Fund (FEAF) where he used shareholder activism to challenge corporations that sought to profit from the growth of government. During his 25 years with the Altria Group, Inc., he built a foundation in public policy and issues management, drawing from diverse experiences ranging from basic research to corporate affairs. Dr. Borelli served as science fellow for the U.S. House of Representatives' Committee on Science, Space, and Technology during the 100th Congress. Dr. Borelli has also published scientific papers on interferon and human leukemia.

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